How to Activate and Use the Kickstarter Promotion
The Kickstarter Promotion is a two-week, shop-level, Gildan-sponsored offer that you activate from Marketing in the shop's management portal; it provides a free G500 (customer pays shipping), cannot be stopped once started, and is useful for driving traffic and larger carts.
What is the Kickstarter Promotion and what does it do?
The Kickstarter Promotion is a shop-level promotion sponsored in partnership with Gildan that lets each shopper add a G500 Adult Cotton Tee (any size and color, single print location) to their cart for $0; shipping is paid by the customer.
How do I activate the Kickstarter Promotion for a shop?
Activate the promotion from the management portal for the specific shop you want to promote:
- Navigate to the shop in your management portal.
- Click Marketing in the left navigation menu.
- Click "Activate Promotion."
How long does the promotion run and can I stop it early?
The promotion remains active for two weeks after activation and cannot be paused or stopped once activated.
Are there commission or purchase requirements for the free G500 item?
The G500 included in the promotion is non-commissionable when purchased as part of this promotion. No additional purchase is necessary to qualify for the free t-shirt.
How is the promotion displayed to shoppers?
When active:
- A promo banner appears at the top of each page of the shop indicating shoppers can add the G500 for free.
- Each G500 listing in the shop shows a small banner labeled "Free T-Shirt."
Can I enable the promotion across multiple shops?
You can activate the Kickstarter Promotion on a shop-by-shop basis for any shop you have created.
Why use the Kickstarter Promotion?
Promotional periods have been observed to increase shop traffic and average cart values because shoppers are more likely to add additional items when receiving a free item.